willbonilla
Set the mood.
Sector
Retail
Location
Atlanta, GA
Year
2019
Space 1
14th Street Beer & Wine Bar
Space 2
Capital Commons Coffee Shop
Space 3
D tox Juice Bar
A luxurious ambiance can justify higher prices for food and drinks.
Eye-catching displays and a curated atmosphere can inspire unplanned purchases.
Prior to its transformation, this site was a large, asphalt-covered expanse with a few majestic white oak trees standing as silent witnesses. Recognizing their inherent value, we carefully harvested these trees and incorporated their reclaimed wood into the design, crafting one-of-a-kind dining tables that tell the story of the site's past.
These tables, paired with metal bases echoing the sleek, contemporary lines and finishes seen elsewhere in the store, not only add a touch of rustic charm but also elevate the dining experience, justifying the higher prices associated with this luxurious ambiance.
When customers have access to a broader range of products, styles, and brands, it increases the likelihood they'll find something they love.
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​Partnerships can bring in unique or niche products that might not be available from a single vendor.
Coffee shops provide a comfortable space for customers to relax, socialize, and enjoy their purchases. Coffee shops can become social hubs within the retail space, fostering a sense of community among customers.
By strategically integrating coffee shops into the retail space, the brand can create a more engaging and rewarding experience for customers, driving sales and fostering long-term loyalty.
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